Marketing in Challenging Times: Retaining Existing Customers
When economic uncertainty strikes, marketing budgets are often the first to be cut. However, scaling back your marketing efforts can do more harm than good. Businesses that focus on keeping customers during tough times stay stable. They also set themselves up for long-term success.
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Marketing in Challenging Times: Retaining Existing Customers
When economic uncertainty strikes, marketing budgets are often the first to be cut. However, scaling back your marketing efforts can do more harm than good. Businesses that focus on keeping customers during tough times stay stable. They also set themselves up for long-term success.
10 powerful ways to be efficient with your marketing
In our latest video, we unveil **10 powerful ways to make your marketing efforts more efficient**—so you can achieve more with less.
How to create a social media video in Canva Pro
In our latest video, we break down the simple steps to craft engaging videos that will capture your audience's attention in minutes.
How to Optimise Your Marketing Subscriptions Spend
Time to tighten your marketing budget belt? By auditing your current subscriptions, prioritising essential tools, and maximising their utilisation, you can significantly reduce costs without sacrificing effectiveness. Read on for our thoughts on the good tools to use and how to regularly assess which ones you still need.
Virtual Marketer's Monthly Mashup: January 2025
Virtual Marketers is now officially a Google Partner! 😍 and meet our new marketer Nicola 😀
The State of TikTok in America: What’s Happening and What It Means for Businesses
TikTok, the social media platform that has captivated millions with its short, engaging videos, is at a crossroads in the United States. As the app’s popularity surges, it also faces mounting scrutiny from lawmakers and regulators. As of January the 19th, we wrote this blog on the 15th, we understand that if TikTok don’t sell their US operation it will be banned in the states.
2025 SME Marketing Strategy Ideas
In 2025, SMEs can thrive by embracing innovative strategies like AI-driven personalisation, interactive video marketing, social commerce, and partnerships with micro-influencers to build authentic customer connections.
Is Your Website Performance Hurting Your Business?
Your website is more than just an online placeholder; it’s the face of your business or shopfront of your store. Every business owner or manager should ask themselves regularly: is our website working for us, or against us?
Can organic social media still get results?
Do You Need to Spend Money to Get Your Social Media Posts Seen on Facebook (Meta) and Instagram?
The Importance of Branding in Marketing
Businesses need more than just a good product or service to stand out—they need a powerful brand. Branding is key to marketing success. It helps companies stand out in a crowded market amongst their competitors and can help retain existing customers and attract new ones. Good branding builds customer loyalty and supports long-term growth.
Why we bother to be a 'best' place to work continued.
We’ve previously touched on employee experience, connecting work with company purpose, trusting in leadership, ensuring a positive work environment.
Why we bother to be a 'best' place to work
We were recently announced as a finalist for the 2024 Best Places To Work Awards (Micro Workplace - up to 20 employees).
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