What are the benefits of using a 'virtual' resource?

“It can just make sense to hire a specialist to come into your business on a short-term or casual basis. Use an expert to help keep you on track without committing to hiring them as a permanent employee and incurring the costs and time investment of the hiring process.”

Having a senior virtual marketing resource enables you to have a more intermediate to junior team working within your business. A senior virtual adviser can have a holistic view of your business, results and tap their wealth of experience for your benefit.

Often, really good, experienced specialists in their field don’t fancy the idea of working in one permanent role in the traditional nine-to-five sense, focused on one company alone. They’re what we call the ‘unicorns’ as they’re super hard to find, but awesome when you do.

I fancy myself as a ‘marketing unicorn’, not just because I have a predisposition to bright and colourful things, but also because I work best when I can focus on a project and give it my all for a given period of time, learning new things along the way and having the freedom to work when it works best for me and my clients.

Fran Bellingham, Director